Man wearing a white dress shirt and dark pants against a plain background

Bespoke Shirts. Made to fit.

Cut and Stitched in Italy.

A Savile Row shirt starts at £300.

Ours start at just £130.

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Person wearing a light purple shirt and gray pants against a plain background

Use code HEATWAVE for 20% off our Linen collection.

Shop the linen collection

"The shirt is a perfect fit and I love the colour and linen material" - David

Made by Italian artisans with over 50 years of craft behind them.

We only use natural fibres think fine linen and luxurious cotton. Materials that will stand the test of time.


Every shirt is made in Italy with production beginning when you order, making each shirt special.

A Savile Row shirt starts at £300.

Ours start at just £130.

How It Works

1

Choose your shirt

Explore our collection and choose the shirt that speaks to you.

2

Dial in your fit - or don't

Select your standard size to establish a base fit. Refine the measurements to your exact proportions if you wish, or stick with your rack size. Then choose your collar, cuffs, and optional pocket.

3

An Atelier begins work on your shirt

An expert tailor will cut and craft your shirt. Within 4 weeks, you’ll receive a bespoke piece made exclusively for you.

Not sure what your measurements are?

Check out our measuring guide

Incredible natural fibres, no wasted stock. Shirts made to last a lifetime.

Choose your shirt.

Adjust to your measurements.

Enjoy for life.

Shop now

The essence of our brand is buying less, but buying better.

Fast fashion has diminished the value of what we wear while filling the world with disposable garments, designed to be worn briefly and replaced quickly.

The widespread use of polyester blends ties modern clothing to the oil industry, excessive plastic packaging compounds the problem.

Fast fashion is also frequently associated with exploitative labour practices.

The true cost of our clothing has become disconnected from the price on the label.

We believe there is a better way.

Our shirts are crafted in Italy by skilled artisans who are paid fairly for their work. We use only natural fibres and seek to eliminate unnecessary plastic from our packaging.

That craft means our shirts fit better and feel better than anything off the rack.

We create garments of enduring quality, producing clothes that can be worn and cherished for decades and, eventually, return naturally to the earth.

Buy less. Choose better. Leave no trace.

Frequently asked questions

Returns policy

We have a fit guarantee and before orders are submitted we manually check them in case you make a mistake.

Returns are accepted for any manufacturing faults.

When will I get my order?

Production requires between 2 and 3 weeks and we then allow around a week for shipping. We aim for all orders to arrive within 4 weeks. Please reach out to us at plackethq@gmail.com with any concerns you may have.

Where do you ship?

By default we ship to the UK and the EU. For shipping to the US please reach out to us and we will see what we can do.

How much does shipping cost?

Shipping is calculated based on your location and the items in your order. You will always know the shipping price before you purchase.